Thursday, 4 April 2013

The Importance of Social Media: CrimShield



In today’s society, so much of the world uses social media websites on the Internet to interact with each other. People uses sites like Facebook, Twitter, and LinkedIn to keep up with their friends, celebrities, bands, and even companies. CrimShield recognized this trend, and is a member of both LinkedIn and Facebook. Although these are both social networking sites, they are vastly different from one another. 

CrimShield has a Facebook page dedicated to their company. Facebook is the largest of the social media websites on the Internet. With that being said, you can see why CrimShield knew that the next logical step in the growth of their company would be to have a Facebook web page. Here on their Facebook page, they can interact with everyone that ‘likes’ them, and also share valuable articles about their line of work or things they want others to know about. Facebook will be able to show the more laid back, and human side of CrimShield. 

On the other hand, CrimShield has a page on the other social networking giant, LinkedIn. LinkedIn will provide CrimShield with more of professional and business look. Many people see LinkedIn as a no-nonsense site, where the only interactions you have with one another are done professionally and focused on employment opportunities for individuals or businesses. CrimShield can benefit from this and possibly connect to some professionals on the website that they would not have had a chance to meet or hire otherwise. 

With pages on both LinkedIn and Facebook, CrimShield is making certain that they have all possible bases covered in the social media world. On Facebook, CrimShield can interact with people that like them in a personal way, adding a human aspect to the company. Then, on LinkedIn, CrimShield can show off their professional side and interact with possible future employees and coworkers.

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